Unlike Toyota or Ford, Honda Cars did not really have an established presence in the Philippines until it officially started operations on October 1990. This month, Honda Cars Philippines Inc. (HCPI) is celebrating 33 years in the country with a variety of awesome deals from Oct. 1 to 31, 2023. These include a 10-percent, all-in downpayment of as low as ₱10,000 for the highly popular 2023 Honda BR-V VX with Honda SENSING, which is the only vehicle in its class to feature active-safety assists li

Mitsubishi Motors Philippines Corp. (MMPC) has just announced that it will hold its 60th Anniversary Expo this coming August 10 to 13, 2023, at the World Trade Center, Pasay City, and admission will be free! Five years since MMPC organized a similar event, the 4-day exposition will feature car displays and daily performances and activities for families to enjoy. If you missed seeing the XFC Concept at Newport Mall last June, fret not, as the Japanese carmaker has said it will again be the star o

One of the unique selling propositions sales agents will harp about the Mitsubishi Xpander/Xpander Cross is its electronic parking brake. The feature takes over the regular pull-type parking brake with a handle, particularly for the Xpander GLS and the upcoming 2023 Mitsubishi Xpander Cross variants. The aforementioned Xpander varaints also get a hill-hold function with the Electric Parking Brake, which makes sure that the unit stays stationary while the electronic parking brake is in the proces

The first time the Nissan Grand Livina entered the Philippine market in 2008, it was a three-row hatchback based on the Nissan Tiida platform. It was ahead of its time in many ways, as it offered car-like handling and seating for seven. Typical of what crossovers provide today. As head of the marketing team of Nissan Motor Philippines, Inc (NMPI) at that time, I was tasked to find ways to slot such a strange vehicle concept into the MPV-crazy consciousness of Filipino car buyers. The 2008 Nissan

(Images from Toyota PH) The Toyota Alphard is Toyota's most luxurious vehicle in the country. Perhaps you might not have heard its name yet or haven't seen one. Named like a fictitious creature like Pokémon, the Alphard is somewhat a rare kind on the busy streets of the metro. It is so rare that some people do not even know they have seen one, as the typical Toyota badge is replaced by a lot of chrome that is supposed to say "alpha". Nothings says luxury and comfort like the Alphard, starting at

As most of the car models of our generation are innovating and improving as a whole, Japanese car manufacturer Honda Motor Corporation makes sure that the Honda Brio comes with impressive updates for its 2022 version. Honda updated the Brio’s looks and performance following the people’s needs and wants, and to be more competent in the modern automotive industry. It has always captured the interest of car buyers in the Philippines and internationally with its impressive style design and powerful