Hatasu is an electric mobility manufacturer registered in six countries – China, Indonesia, Malaysia, Thailand, Vietnam and the Philippines – and you’ve probably seen its vehicles zipping around town without realizing it. Making its debut at the Electric Vehicle Summit last year, Hatasu is relatively new but is growing rapidly and it has big plans for the near future. While Hatasu is an international brand, it has established its headquarters in the Philippines with over a thousand personnel dep

Honda Philippines, Inc. (HPI) celebrates 50 years of providing high-quality, innovative, and reliable motorcycles to bring the joy of mobility and comfort to the Filipino motorcyclist. To kick off the anniversary celebration, HPI introduced its newly-appointed first female president, Sayaka Arai, to guests and stakeholders at an event in HPI Plant in Tanauan City, Batangas. Arai also led the production line roll-off ceremony of HPI’s commemorative special models. “As we celebrate this milestone,

Honda Philippines Inc. (HPI) continues to strengthen its reach throughout the country with the inauguration of its newest flagship store in Cauayan, Isabela. Opened on March 1, 2023, the latest addition to the growing number of Honda-dedicated motorcycle dealerships nationwide is operated by one of HPI’s long-time partners, Elite Motorbike Sales Corporation. The Honda Cauayan dealer is Elite Motorbike Sales Corporation’s 60th 3S shop and its third flagship store under the brand. Located at Tagar

After more than two years of hiatus (of sorts), the Philippine motorcycle industry ended the past year with a resounding bang. Manufacturers held product launches and staged events like there’s no tomorrow to compensate for lost time, especially in the latter half of 2022. Having witnessed all these activities, we were able to have a glimpse of what’s to come in 2023. Here are some of what we can expect this year in the local motorcycle scene. More touring activities Motorcycle manufacturers wil

Yamaha Motor Co., Ltd. recently announced that it has established “Jin-Ki Kanno × Jin-Ki Anzen” as its new Safety Vision. Using “safer riding and users’ peace of mind” as one of the banners to connect with people and thrive as a company, YMC aims to create value in a new mobility society. This is in line with the company's new Medium-Term Management Plan (2022–2024) announced in February this year, making sustainability a new pillar of its corporate activities. The manufacturing giant has been p

With their One Honda Road Safety campaign, the Honda Safety Driving Center (HSDC) aims to help reduce traffic accidents in the country. As a driver training facility, HSDC believes that road safety training is for everyone and it goes beyond any affiliation or brand, despite what the campaign/institution name might suggest. HSDC welcomes participants from all institutions and corporations to train and join their advocacy on road safety. One such company recently accepted HSDC’s invitation. The A