DISCLOSURE: Chery Auto Philippines kindly lent me a 2023 Chery Tiggo 5x Pro Hybrid for eight days. It arrived with a full tank of fuel and loaded RFID cards. Hybrid vehicles are on the rise in the Philippine market, with more and more automakers bringing in electrified models to get a piece of this increasingly lucrative pie. Chery Auto Philippines is riding on this trend by introducing the Chery Tiggo 5x Pro Hybrid. It is the most affordable “hybrid” the automaker has in its lineup that offers

Setting up a car brand from scratch can be a daunting task. Aside from satisfying government and regulatory requirements, anyone planning to bring in a foreign brand will be faced with a number of difficult challenges along the way. That is why most automotive brands prefer to partner with a local distributor. Filipinos who run the distributorship are presumed to know the ins and outs of setting up the company, dealing with government agencies, hiring the right people, establishing systems and p

Chery Automobile, a global automotive brand known in over 80 countries, took the spotlight as the official presidential vehicle partner during the 2023 BRICS Summit held in Johannesburg, South Africa. According to a press statement from Chery Auto Philippines, the Chery Tiggo 8 Pro Max played a crucial role, escorting leaders from Brazil, Russia, India, China, and South Africa throughout the summit. This marked Chery's second appearance at a BRICS summit, following its role in 2017. The Chery Ti

Electrification has taken over the Philippines in many ways. There are battery-electric vehicles that offer near-silent, zero-emission mobility, along with truly stunning performance. And for those who don’t want to join the electric revolution quite yet, there are the mild hybrids. These pertain to cars with regular internal combustion engines that have small battery packs to assist with vehicle functions. Unlike a full hybrid, a mild hybrid cannot operate on purely electric power alone. Chery

One look at the landscape changes that have happened to our roads makes it clear that Chinese cars are here to stay, regardless of how many Filipinos try to resist. They’re affordable, powerful, well-equipped, and in many cases, quite stylish. But have you ever noticed how many seem so similar under the skin? Eagle-eyed buyers will note that many cars sourced from China have engines that rarely exceed 1500cc, whether in turbocharged or naturally aspirated guise. That’s not for convenience’s sake

As the average Filipino family grows, the need for a car that can fit them all grows as well. In the past, the minimum requirement was five - dad, mom, two kids, and maybe a grandparent or the househelp. Today, the average Filipino buyer needs to consider at least six seats when buying a vehicle - dad, mom, at least two kids, the nanny, and possibly both grandparents. Not only that but because of the modern family's versatility in income - possibly from both a steady job and a family business -